Vivoiz Healthtech Pvt. Ltd, which owns and operates maternity and childcare social networking platform Healofy, has raised $8 million (around Rs 55 crore) in fresh funding.
Healofy said in a statement that the round was led by Hong Kong-listed BabyTree Group and BAce Capital, a fund anchored by Alibaba affiliate Ant Financial Services. Existing investor Omidyar Network India also participated in the round, it added.
Backed by Chinese conglomerates Alibaba and Fosun International, BabyTree is a platform for parents to exchange information on childcare and shopping for children and early education services. It has 175 million monthly active users.
Healofy, which targets women in the 21-35 age group, started with a focus on women’s health including pre-conception, pregnancy and early child care and has grown to become a digital community for women.