KidzByte MediaTech Pvt. Ltd, a Mumbai-based news aggregator for children. Said, it has raised Rs 2 crore ($290,000 at current exchange rate) in seed investment from entrepreneur Pranay Goyal.
Key investor Pranay Goyal is the managing director of The Goyal Group and of group companies, Wedevelopment, Dive – Bar & Eatery, as well as director at Prysmato Operational Intelligence.
KidzByte was founded in 2018 by marketing and communication professionals Chetan D’Souza and Swagat Salunke. According to a statement by the firm, KidzByte aims to empower children, teens, parents and educators by providing unbiased and trustworthy information, innovative tools and an independent voice to harness the power of media and technology.
It’s a huge challenge for the news business to appeal to younger audiences, the statement said.
“Kids would love to know what’s happening around the world, but adult news channels and sites can sometimes be intimidating, overwhelming or even boring for children,” said D’Souza.